As Covid second wave surges, wait for e-grocery delivery gets longer – Times of India


NEW DELHI: As restrictions return throughout main cities, it’s déjà vu for shoppers trying to place on-line orders of grocery and different necessities. E-commerce platforms corresponding to Amazon India, Flipkart and e-grocers corresponding to Bigbasket and Grofers are seeing a surge in demand. They are additionally opening a restricted quantity of slots for deliveries.
This has impacted delivery timelines — from a day to 4 days, relying on the town and the pin code. There isn’t any panic shopping for but this yr for staples like flour, rice and pulses apart from disinfectants, hand sanitisers, and diapers.
The growth comes as governments are urging individuals throughout metros to remain at house, and states like Maharashtra permitting individuals to maneuver solely for necessities wants, shutting down malls and eating places (for dine-in companies). Delhi had its first weekend curfew this week.
This is nearly a replay of final yr when the entire nation was underneath a stringent lockdown. There was an 80-100% bounce in on-line orders again then. The spike in orders at the moment is just not as a lot as in March final yr as a result of the present restrictions are localised and don’t apply to all main cities but. But the development stays regular with extra demand for necessities on-line.
While e-commerce companies are higher ready than final yr, there’s nonetheless an affect with longer delivery estimates, business executives mentioned. Even in Bengaluru, which hasn’t put stringent restrictions, e-commerce platforms are cautioning customers that deliveries could take longer than estimated.
“In Delhi, things are still fine but there is a significant surge in orders across Mumbai compared to last year. We are trying to open new slots but have to be practical about it since consumers will get upset if deliveries are delayed by more than a few hours,” an govt from an e-grocery platform mentioned. Senior executives throughout on-line platforms are in a digital huddle to beat logistical issues in numerous cities.
“We are working across the operations network to enable faster deliveries to customers,” a spokesperson for Amazon India mentioned.
“As an essential service provider, we have not faced any last-mile challenges and are working closely with local authorities to prevent any potential disruptions. Since there is a movement of migrant workforce due to the current situation, we are hiring additional warehouse and delivery staff to address the surge in demand and serve as many households as we can in this time of need. We are also opening up slots on the app every day for our customers, while prioritising the supply of essential products,” a Grofers spokesperson mentioned.
Bigbasket and Flipkart didn’t instantly reply to TOIs’s question on the matter.
“Companies are more prepared this time around but the issue of allowing essentials only in cities like Mumbai will be hard. At this point, anything can be essential for a user. There is no panic buying for now and the next few weeks will be critical (as to how this plays out),” mentioned Satish Meena, senior forecast analyst at Forrester, a market analysis agency.



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