RBI Twitter handle joins million followers club, first central bank in world to reach this milestone – Times of India

NEW DELHI: With one million Twitter followers, the Reserve Bank of India has turn into the first central bank in the world to reach this milestone.
The Reserve Bank of India (RBI) has crushed the US Federal Reserve and European Central Bank on Twitter by rising as the most well-liked central bank on the microblogging web site with one million followers.

As per the newest data out there on the RBI’s twitter handle ‘@RBI’, the quantity of followers has elevated from 9.66 lakh on September 27, 2020 to one million or 10 lakh.
“RBI Twitter account reaches one million followers today. A new milestone. Congratulations to all my colleagues in RBI,” Governor Shaktikanta Das stated in a tweet on Sunday.
In distinction to this, the world’s strongest central bank, the US Federal Reserve, has solely 6.67 lakh Twitter followers and the Frankfurt-headquartered European Central Bank (ECB), the second strongest financial authority in the world, has 5.91 lakh followers.
US Fed joined Twitter in March 2009, whereas ECB has been energetic on the microblogging web site since October 2009.
The 85-12 months-outdated RBI received a Twitter account in January 2012. Governor Das has a separate Twitter handle with 1.35 lakh followers.
Since March 2019, the depend of followers has greater than doubled from nearly 3,42,000 to over 7,50,000 by March 2020.
During the continued seven-week lockdown that started from March 25, the quantity of followers has elevated by greater than 1.5 lakh, an official stated.
In the present monetary 12 months, as many as 2.5 lakh new followers joined the handle.
Besides, its fundamental Twitter handle, RBI has one other Twitter account referred to as ‘RBI Says’ and likewise began a Facebook web page with the identical identify in early April. At that point, it additionally launched a buyer consciousness marketing campaign to stop gullible account holders from being duped by fraudsters.

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